There are reports today that legendary TV theme writers The Who will be playing the Super Bowl halftime show this February. It is probably just a coincidence that CBS, who will broadcast this year’s game, is also home the CSI franchises that rocketed The Who to theme song stardom. The network just wants to put on a good show for America, and what goes better with chicken wings and nachos than cop show theme songs?? NOTHING!
Why it was just the other day I was locked in a late night debate over whether or not The Who are the greatest writers of TV show theme songs of all time. Personally, I still think John Tesh’s “NBA on NBC Theme” gives him the title, but The Who have nostalgia on their side. Just think how many people probably lost their virginity during the opening credits of a CSI: NY rerun this week alone. Hey, maybe they’ll even cover the NCIS: LA theme! That would be better than a hundred Bruce Springsteen crotch slides!
Kudos, CBS. And you get bonus points for the fact that Super Bowl XLIV is in Miami. I hope all your advertising looks like this:







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