Lionel Richie Enters British Potato Chip Commercial Phase Of His Career

Remember back in Lionel Richie’s heyday in the early 80s when he was releasing a Top Ten Hit every week and rarely if ever starring in British potato chip commercials where he sings about potato chips then a dude fights him over potato chips? Those were the days. The days of Lionel Richie not singing about potato chips.

These days are not those days anymore:

(via Videogum)