I opened up the latest issue of Sports Illustrated (the one with Sidney Crosby on the cover – wooooo!) and the magazine forcefully directed me to the dead center to behold the most unnecessarily large pop-out magazine ad I’ve ever seen:
I’m surprised The Pacific went with something so understated — I would’ve inserted one of those chips from musical birthday cards to make the magazine blare “THEY SAY IT’S PACIFIC!” set to the tune of The Beatles’ “Birthday” when you open it. And it doesn’t shut off when you close the magazine; you have to watch The Pacific in its entirety then pass a special quiz about it online to retrieve a 50-digit code that you then type into the magazine to turn the music off. Also you can’t just get rid of the magazine, it attaches itself to your face irremovably like an Alien face-hugger as soon as you open it.
Dropped the ball on this one, Pacific. Now you’re only gonna win every Emmy instead of every Emmy plus a special one created just for you.
