In celebration of Vermont’s legal gay marriage and to raise awareness of marriage equality nationwide, Ben & Jerry’s is ceremoniously renaming its flavor “Chubby Hubby” to “Hubby Hubby” (which, ironically, sounds considerably less gay):

I applaud the move, but wouldn’t it be a lot more effective if Ben & Jerry’s just pulled all their ice cream from the shelves in any state with a same-sex marriage ban? That’d instantly cause riots and throw this issue right back on the political frontburner (is that a term? It is now). I’m sure the politically-ambivalent Ben & Jerry’s lovers outnumber the strong gay-marriage-opposers in a number of states; hopefully this name change is just Step Two of Ben & Jerrys’ master plan (Step One was getting us fatasses addicted).
At least they went about it tastefully, instead of changing “Chunky Monkey” to…any number of things.











