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29 January
Tuesday

BWE SPORTS: The Pittsburgh Penguins Present The Most Local Ad In The History Of Advertising

I realize that local commercials are always gonna feature local athletes delivering forced lines really unnaturally, but you can still do multiple takes, right? Or at least not leave the camera on one of the players long enough for him to do a really quiet, impromptu beat-box? Or maybe not cast a 19-year-old who doesn’t speak English and just have him stand there and not say anything the whole time??

Regardless, I have never been prouder to be a Penguins fan:

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